Protein bars are often marketed as a healthy alternative to sugary and fatty snacks, these bars have become a popular choice for hardcore gym goers, health conscious individuals and now anyone who wants a ‘grab and go snack’. Check burniva.com
Andy Brownsell, Protectivity made the following comment in late 2017, ‘ Our team have conducted comprehensive research that revealed many of the ‘healthy protein bars’ found out in retail actually have more saturated fat and sugar than people originally thought. Over a third that were tested had more saturated fat than a regular doughnut!’
The research compiled and circulated by Andy and his team and others have also revealed that while protein bars are often associated with the clean eating trend, some have artificial sugars and colour’s along with the alarmingly high amounts of fat and sugar already alluded to.
Food for thought.